On Saturday, November 2, 2024, all roads led to The Orchid Lounge and Grill along Ngong Road for the ultimate Beer Festival – Tusker Oktobafest.
Gates to the venue opened at 2 pm, allowing revellers to secure their spots to enjoy the night.
The Festival kicked off with a set of DJs entertaining the crowd with mastered mixes from different genres of music.
DJ Pierra Makena, Sir M and Gibbz the Daqchild were among those who elevated the night with their amazing skills on the turntables.
As always, DJ Pierra Makena showed up on stage with talented dancers, spicing up her set with a sprinkle of creativity and a touch of extraness.
Kiss FM’s Kwambox was the MC of the night making sure the crowd was fully charged up before any act showed up on stage.
The party at The Orchid delivered a vibrant celebration of Kenyan beer, music and culture as all attendees got to redeem their tickets for any KBL Beer.
Papa Jones delivered an electrifying performance shortly after Nviiri’s set. During his set, he invited Nviiri on stage, where they performed their collabo, Birthday.
Brigid Wambua Tusker’s marketing manager, stated that this year’s regional edition of Tusker Oktobafest has been a resounding success.
“When we started the 2024 Tusker Oktobafest, we never imagined it would be this huge. What we had envisioned was something great, and what we have achieved is much greater because we listened to what people wanted,” Brigid Wambua said.
“You know when you give people what they want, they respond well, but if you do your own things, then you will fail. So we listened, and when you look at the feedback we have gotten, it’s evident that we have covered most of the locations our customers wanted us to reach,”
She went on to state that this year they decided to do things differently, and that’s why every region across Kenya has had a taste of the ultimate beer festival.
“This time we decided to make the festival about our customers and go to their doorstep to celebrate with them. Their culture, plus what’s relevant to them, is why we decided to break it into regional activations that speak to them passionately and intimately,” she added.
“Why is Tusker always supporting Kenyan acts and how important is this to you as the brand?” A question was posed to Brigid Wambua.
“We want to be collaborators of culture and how we shape it, enabling our industry and creatives (DJs, Producers & artists) to get a platform to interact with their fans,” she replied.
“Collectively, we had over 100 plus Kenyan creatives take part in the beer festival, and this means they had a platform to engage their fans, and we want to be supporters of that,” Wambua explained.
On the other hand Khaligraph Jones also lauded Tusker for always supporting Kenya’s talents.
“This is a high-level brand, and the minute they inject their support into Kenyan talents, it helps elevate the industry and even motivate creatives to do better. A big shout out to Tusker for putting this together,” Khaligraph Jones said.
He added, “I have always heard a good relationship with people from Tusker, and we have been doing it over the years. The experience has been amazing because our fans showed up in numbers to have a good time.”
Nviiri the Storyteller, who also performed at Oktobafest, expressed his gratitude to the Tusker brand for supporting Kenyan artists.
“From the first episode of Oktobafest, I have always been proud that we have a festival that fully supports Kenyan talents.
“We are slowly taking over East Africa with this beer festival, and I want Tusker to continue holding our hand as creatives,” Nviiri said.
Apart from The Orchid, Tusker Oktobafest also took place at New Big Tree in Mombasa, Bar XO in Runda, Derby Place and Lounge in Karatina and New Sarvid Gardens along Kiambu Road.